Director Sekhar Kammula, known for his love and family entertainers, has ventured into a hard-hitting social drama with Kubera, infused with commercial elements.

Discussing the movie's premise, Kammula highlights the intriguing conflict between a beggar who desires nothing and a billionaire who craves everything. He expresses his joy in narrating such a story, emphasizing its need for awareness and strong, thrilling essence.

For the film, Kammula specifically chose Nagarjuna for a role that showcases him in a new light, with more rooted and nuanced characteristics. He believes Nagarjuna's diverse acting skills make him perfect for the part.

Kammula praises Dhanush's performance, stating that no one else could have portrayed the role as brilliantly. He commends Dhanush's dedication and ability to bring the character to life effortlessly.

The director hints at surprises from Rashmika Mandanna and Jim Sarbh's characters, promising unexpected twists for the audience.

According to Kammula, Kubera's storyline itself exudes a 'wow' factor, evident in the teaser and trailer. The film delves into the rich-poor divide, offering a unique narrative that he approached with utmost sincerity.

The movie has garnered impressive bookings both domestically and internationally, indicating a positive reception from viewers.